The British Fashion Council has announced Labrum as the winner of the BFC/GQ Designer Fashion Fund 2026, recognizing the brand's exceptional contribution to contemporary menswear and its innovative approach to storytelling through fashion.

The award provides crucial financial support and mentorship to emerging British design talent, helping to nurture the next generation of fashion leaders.

Labrum's victory reflects the brand's unique fusion of cultural heritage and modern design aesthetics. The recognition positions them among Britain's most promising fashion houses and provides resources for expansion and growth.

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